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  • Untitled April 18, 2019
    The Future Of VR Is Here, Let's Start Using It ProperlyImagine the future of entertainment just a few years from now. Virtual reality (VR) hardware and headsets are finally comfortable and stylish enough for mainstream consumption, and the sound quality is crisp and clear. Imagine yourself settling into your airplane seat as the flight attendant […]
  • Untitled March 25, 2019
    Insights into the growth of South African eCommerce with payment methods, target audiences, marketing, social media, economy and logistics all profiledEconomySouth Africa is home to 55.91 million people with a total GDP of 294.84 billion USD and is ranked as the 30th richest country, according to the World Bank GDP per capita rankings. South Africa's […]
  • Untitled March 20, 2019
    The VR MARKET FORECASTThe virtual reality market is expected to grow from USD 7.9 billion in 2018 to USD 44.7 billion by 2024, at a CAGR of 33.47% during the forecast period. The penetration of HMDs in the gaming and entertainment sector, huge investments in VR market, advancement of technology and growing digitization, and availability of […]
  • Untitled March 18, 2019
    The market, drivers, key players, and opportunities in a rising segment of e-commerce.Online grocery growing rapidly from its small base. Its market value has doubled from 2016 to 2018, suggesting that consumers are starting to get more comfortable ordering essentials and certain foods online — a major barrier to adoption. Meanwhile, one type of product […]
  • Influencers January 21, 2019
    Marketers who understand the value of engagement in influencer marketing also understand the power of micro-influencers.These micro-influencers make up the majority of the influencer marketing community. Unlike celebrities or high-profile influencers, these "average" social media users have a down-to-earth demeanor that makes them relatable. They are regular people with regular social media accounts who are […]
  • Is it difficult to start an online business? November 20, 2018
    My response to a question on Quora.I suspect the answer to this question will depend on the person who wants to start the business. It is easy to obtain an online business. There are many companies that would provide you with a readymade business. If you want to attempt to build your own store, this […]
  • How To Write A Drop Shipping Business Plan? November 19, 2018
    Some Guidance on writing a Business PlanI found the following article which I think is a good starting place to understand a little more about the importance of writing a business plan.Every newcomer needs a drop shipping business plan. In a way, it is your roadmap to success: here, you set your goals and decide […]
  • Pros and Cons of Dropshipping October 24, 2018
    Found this great summary of the Pros and cons of drop shipping. Taken from of DropshippingDropshipping sounds like a great choice on the surface. But before you jump into building an online store from a dropshipping business model, it's good to look at its strengths.Inexpensive to get started: You already know dropshipping’s biggest strength — a […]
  • Influencer Kids: Marketing to The New Generation on the Block October 16, 2018
    by Nicolas Kinski | Posted on 9 August 2018 ● Influencer Marketing How influencer marketing can be used to reach out to one of the fastest growing consumer groups, Generation Z and Alpha.  For a good few years now, Millennial has been the word on the lips of many marketers but brands may soon have to […]
  • Untitled October 7, 2018
    What is Internet Marketing? Your Guide to Today’s Online MarketingJulia McCoyInternet marketing is the most inexpensive way to reach your target market, regardless of the size of your business.But what is internet marketing, really?Defining Internet MarketingAlso called online marketing, internet marketing is the process of promoting a business or brand and its products or services over the internet […]